The global offer
Nowadays shopping has become more careful and selective; consumers manage
their expenses budget in shorter terms with more self-control than in the past.
The branch of luxurious items, especially jewellery, has seen an evolution to the usage
of alternative materials, once only reserved to designers products and now
extended to more traditional designs, thus restricting costs and allowing to more
purchases during the year.
What roles can be played in such context ? How to display these new design trends
to old and new buyers? International Jewellery events held in Vicenza try to response
all of these questions: Palakiss Business Centre has tried to create the proper
ambiance for a large get-together of all sorts of materials, designs and innovative
solutions affecting jewellery. Also, buyers’ wish not to wait for long -or short- delivery
times and buy directly has met with Palakiss solution of cash-and-carry allowed at
the booths.
The strong presence of Italian companies in the global jewellery market offer and international
trends assures visitors a large choice to meet consumers’ taste and their
satisfaction for “new consumers’ habits”. Palakiss management is constantly on the
look-out for new companies and products in the Italian and international scenario
purposely for this –not easy- interpretation.
